Engagement
Attribution window advisory
Advice on how long a click or view should be allowed to claim an install when you are running a short launch burst rather than an always-on calendar.
Who it is for
Marketers about to run a three-to-seven-day burst who inherited a default thirty-day window.
What you leave with
A written recommendation for click and view windows that match the burst, plus what will be mis-credited if you leave the default.
Included
- Review of the burst calendar
- Click and view window recommendation
- Note on iOS privacy constraints where they apply
- Short call to walk through the choice
Left out
- Network-by-network contract negotiation
- Creative production
How the work runs
From briefing to a document you can hand around the room
Calendar
We take the burst dates, the quiet days around them, and any overlapping creator posts.
Recommend
Windows are chosen to match the burst, not a vendor default. A three-day burst with a thirty-day click window is flagged as a known way to steal credit from later organic search.
Confirm
A short call so the person who can change the setting hears the reason in their own campaign names.
Place, preparation, limits
Where. Remote across Malaysia.
Bring. Burst dates and the current window settings if you have them.
Limits. We advise. Changing vendor settings remains your team’s action unless booked separately.
Price basis
From RM 2,900 for one burst on one app.
Figures on the rates page are starting points. A scoped letter follows the first conversation.
Next. Share the burst dates and the windows currently set.